Setanta Sports holds the official broadcast rights to the World Cup in Georgia. The deal covers season 2026.

Football fans in Georgia can watch free-to-air coverage of the 2026 FIFA World Cup on Rustavi 2.

The popular television channel, which was launched in 1994, has the rights to cover all 104 World Cup matches live, including the final in New Jersey on Sunday, 19 July. The channel will air matches alongside Setanta Sports, who are also providing free-to-air coverage to football fans in Georgia.

Georgian-language commentary and analysis are attached to all World Cup matches on Rustavi 2 this summer. This is provided by a broadcast team of journalists, commentators and former professional footballers familiar to Georgian viewers.

Rustavi 2 are covering the tournament outside of live matches, too. The channel’s daily news broadcasts will keep fans informed on the latest stories from the tournament, while match clips are expected to be shared on social media.

Rustavi 2 is available for free all year-round on terrestrial television in Georgia. It is most commonly found on Channel 9 across most broadcast, cable, and satellite platforms in the country.

Alternatively, viewers can stream the World Cup through the Rustavi 2 website and app. The website is accessible via all reputable web browsers in Georgia, while the app can be downloaded for free onto Android devices.