Broadcast Rights

Competitions available on V Sport Football

UEFA Women's Euro

2025

UEFA Champions League

2024-2027

Viaplay has secured exclusive broadcast rights to the UEFA Champions League in Sweden and Denmark until 2027. The pay-TV provider’s deal covers the 2024-25, 2025-26, and 2026-27 Champions League seasons. Viaplay’s acquisition of rights in Sweden represents a significant shift from the 2021-2024 media cycle, during which Telia held the linear and digital broadcast rights in that country.

More details

In addition to its exclusive Champions League rights in Sweden and Denmark, Viaplay also has non-exclusive Champions League broadcast rights in Iceland from 2024 to 2027. It shares digital and linear coverage of that competition with Icelandic broadcaster Sýn.

Subscribers in Sweden and Denmark can watch all Champions League matches live on Viaplay’s paid linear channels every season. Viewers based in Sweden, Denmark, and Iceland can stream content using a variety of devices: smart TVs (Samsung, LG, TCL, Hisense, Sony, and Philips), mobiles and tablets (both Android and iOS operating systems), computers (both PCs and Macs), streaming devices (Chromecast, Apple TV, Google TV, and Android TV), and gaming consoles (Playstation, Xbox One). A total of five devices can be registered to a single account, and no more than two streams can be running at the same time.

Football fans in Iceland, Sweden, and Denmark can also stream Viaplay’s UEFA Champions League matches on demand. The matches are generally available up to 48 hours following a live stream, while there is an additional option to rewind an already live broadcast on select devices (PCs, Macs, Android and Apple phones, LG smart TVs, Apple TV, and Chromecast). Specifically, viewers seeking to rewatch a goal or try to catch the start of the match on the same day can rewind a stream in progress for up to four hours. However, if a subscriber in Sweden, Denmark, or Iceland seeks to stream a Champions League match later in the day, more than four hours after it occurred live, they must wait for the stream to conclude and then view it later as a replay.

UEFA Europa League

2024-2027

Viaplay is the exclusive UEFA Europa League broadcaster in Norway and Finland from the 2024-25 to 2026-27 seasons. Over this four-year period, fans can watch live matches primarily through the broadcaster’s streaming platform, with occasional broadcasts on its sister linear channels, V Sports.

UEFA Europa League fans in Norway and Finland can stream all matches live on Viaplay, or Elisa Viihde Viaplay, as it is known in Norway.

More details

A Viaplay subscription is required to watch this competition, with both the Total and Medium packages (the latter is available only in Norway) granting subscribers access to Europa League fixtures.

Once subscribed, fans can stream Europa League matches on Viaplay from the comfort of their homes or on the go, via either the web or the Viaplay app. The Viaplay website is easily accessible through any PC or Mac web browser, while the app can be downloaded on various devices.

Supported devices include major TV brands like LG, Hisense, and Samsung, as well as Android and iOS smartphones and tablets. The Viaplay app is also compatible with gaming consoles such as PS4, PS5, Xbox One S/X, and Xbox Series X/S, and it supports streaming through Chromecast, Apple TV, Android TV, and Google TV.

In addition to its streaming service, Viaplay’s exclusive UEFA Europa League coverage is available through major telecom and TV operators, as well as the broadcaster’s pay-TV channels. Select Europa League matches are broadcast live in Norway and Finland on the V Sport channel and, in Norway only, on TV3+.

Viaplay also offers supplementary UEFA Europa League programming, including a magazine show, a goal show, match summaries and highlights, along with interviews and reports.
New boost

UEFA Nations League

2025-2028

Viaplay provides full coverage of all UEFA Nations League matches in Sweden and other European Nordic countries. The online streaming platform holds exclusive access to the tournament.

The subscription-based platform provides live streaming options for every Nations League match each game week, including matches featuring the Swedish national team.

More details

The deal has contributed towards Viaplay becoming the home of live football in Sweden with around 800 matches shown each year.

Viaplay can be downloaded onto iOS and Android devices, allowing fans to stream live football on the go on their smartphones and tablets.

A UEFA Nations League highlights show is also shown on Viaplay after every round of fixtures while fans can also catch up on demand with any match they want to re-watch in full. All coverage on Viaplay is in Swedish.

UEFA Conference League

2024-2027

Viaplay Group has acquired exclusive UEFA Conference League rights in Nordic countries for the 2024-2027 cycle. The broadcast deal covers Sweden, Denmark, Norway and Finland. Viaplay’s pay-TV networks, widely distributed in territories where it operates, are set to air every game live, with streaming available online and on mobile devices.

More details

All 342 matches from the Europa League and Conference League are part of the package for subscribers.

UEFA Euro Qualifying

2024-2028

World Cup Qualifying

2024-2026

UEFA Euro U-21

2025

Africa Cup of Nations

2024-2025

England - Premier League

2022-2028

Nordic Entertainment Group (NENT Group) has acquired multi-platform English Premier League rights in Denmark, Finland, Norway and Sweden, in a deal that runs from 2022 to 2028. Live EPL streaming will be available on Viaplay – the leading online video streaming service in the Nordic region. Live Premier League matches and full replays may also be aired on NENT’s pay-TV and free-TV channels.

More details

The deal marks the first broadcast rights agreement for the Premier League’s cycle starting with the 2022-2023 season, and it also marks the first time a European broadcaster has secured EPL rights for a six-year period.

Germany - Bundesliga

2021-2025

NENT Group has retained its Bundesliga rights in the Nordic region until 2025. The broadcast deal extension will see the pan-Nordic broadcaster air over 300 live German Bundesliga matches on its streaming service Viaplay, every season. Many of these Bundesliga games will also be aired live on NENT Group’s linear television networks.

More details

At least one Bundesliga match will be shown in Ultra HD format every match week. The agreement also includes pan-Nordic media rights to the German Super Cup, 2. Bundesliga and the Bundesliga relegation playoffs. Additional programming will include expert studio analysis in local languages, and match highlights.

France - Ligue 1

2024-2029

England - FA Cup

2024-2028

Viaplay extended its English FA Cup media rights in multiple Nordic territories from 2024 to 2028. Fans in Denmark, Finland, Iceland, Norway, and Sweden can stream matches from English football’s oldest cup competition after signing up for the “Viaplay Total” package, which is offered on a monthly basis.

More details

In addition, viewers in Sweden and Finland can watch some FA Cup matches on V Sport Premium, with games available for broadcast in HD. Fans based in Norway can watch games on V Sport 1.

Viaplay’s FA Cup streaming content is compatible with both smaller and larger screens, including mobiles and tablets (Android and iOS after downloading the Viaplay app from Google Play or the App Store), smart TVs, and streaming devices (LG, Samsung, Sony, Hisense, Apple TV, Chromecast, Nvidia Shield TV), and computers (PCs and Macs in web browsers).

Germany - DFB Pokal

2022-2026

England - Championship

2024-2027

England - Women's Super League

2024-2027

Women’s Super League matches can be watched live on Viaplay in Denmark, Finland, Norway, Sweden, Iceland and Poland.

The online streaming platform holds the rights to broadcast two matches from the WSL each game week in the aforementioned territories to all fans with an active subscription.

More details

To access live WSL content on Viaplay, users can either register and/or log in to their account on the Viaplay website or the Viaplay app, which can be downloaded for free onto iOS and Android devices.

To watch WSL matches live in Denmark, Finland, Norway, Sweden, Iceland and Poland, users must have a Viaplay total or Viaplay medium subscription.

France - Coupe de France

2023-2026

Germany - Bundesliga 2

2025-2029

NENT Group will offer about 300 2.Bundesliga matches each season until 2029 after extending their prior four-year deal with Bundesliga International. Viewers will be able to live-stream matches weekly using Viaplay’s OTT streaming service, with game-day commentary and analysis offered in Danish.

Germany - Frauen-Bundesliga

2023-2027

Scotland - Scottish Championship

2020-2025

NENT Group has secured Nordic media rights to the Scottish Championship following a deal with the Scottish Professional Football League that will run for five years, from 2020 to 2025. NENT Group’s package includes 35 matches from the Scottish second-tier division along with the Scottish League Cup, and coverage will be available on OTT service Viaplay in Denmark, Finland, Iceland, Norway, and Sweden.

Scotland - Scottish Premiership

2020-2025

Nordic Entertainment Group (NENT Group) has extended its Nordic media rights for the Scottish Premiership in a five-year deal that will run through 2025. NENT Group’s OTT streaming service Viaplay will show 48 matches live from the Premiership every season in Denmark, Finland, Iceland, Norway, and Sweden.

Satellites

What satellites is V Sport Football available on?

About

V Sport Football history, coverage, features

V Sport Football is a Swedish television channel owned and operated by the Nordic Entertainment Group. The channel was launched on October 17, 2008 as Viasat Fotboll. The channel would be rebranded in 2020 to V Sport Football. V Sport Football is part of the V Sport network of sports channels.

Over the years, V Sport Football has been the main channel for the network when it comes to covering football. Additional to live games, the channel has also included highlights, pre and post-match coverage, league documentaries and other football-related shows. When there is more than one football game taking place, V Sport Football may see other channels stepping in as overflow options to cover all the leagues covered by the network. 

Some of the football leagues covered by the network over the years have included the Dutch Eredivisie, the French Ligue 1, the Danish First Division, the German Bundesliga, the English Premier League, and the Australian A-League. Cup tournaments such as the English League Cup and the English FA Cup have also found screen time on this channel. Furthermore, tournaments such as the UEFA Champions League and the UEFA Europa League have also been covered on this network for many years.

V Sport Football was launched as a Standard Definition channel, but a High-Definition feed that mirrors the content of the SD version was launched in 2009. Both feeds might still be available in most regions of the country. Added to its availability in Sweden, the channel may also be found in some pay-tv carriers in Finland.