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Brazilian champions Corinthians aim to exploit Chinese market with Chen Zhizhao
Corinthians intend to expand into Asia with the signing of the promising Chinese striker.
Roberto de Andrade, the president of Corinthians, confirmed the signing of Chinese striker Chen Zhizhao, to reinforce the Brazilian champions for the 2012 Copa Libertadores."We have come to an agreement, with the player and with the club," declared De Andrade, in an interview with Sport TV.
Chen Zhizhao, 23, formerly of Nanchang Hengyuan, was purchased by Corinthians "to open the Chinese market," according to the president of the Brazilian club.
"To be able to open the market, first you need a Chinese player to be better known in China," said De Andrade, who explained that Corinthians plan to open a shop and to perform other promotional actions in the Asian country.