TV4 Play

Broadcast Rights

Competitions available on TV4 Play

FIFA World Cup

2026

Commercial broadcaster TV4 has acquired Swedish rights to the FIFA World Cup 2026 tournament. The Telia-owned network will cover men’s football’s biggest competition along with public-service partner SVT. Live FIFA World Cup 2026 matches are expected to be telecast and streamed live in HD in Sweden on TV4’s TV and digital platforms.

More details

TV4’s World Cup coverage is expected to include match highlights and auxiliary programming.

UEFA Euro

2024-2028

Telia-owned TV4 Media has acquired Swedish rights to the UEFA European Championships, for both the 2024 and 2028 editions. Commercial broadcaster TV4 will air live Euro 2024 and Euro 2028 matches on television in high definition, with live streams expected to be available on its digital service. Viewers may expect auxiliary programming to complement the match broadcasts.

Spain - La Liga

2021-2026

TV4 Media has secured the rights to broadcast La Liga matches in Sweden and Finland. The network may showcase the Spanish football league until the conclusion of the 2025-26 season. This deal includes La Liga match highlights and more, on television and online. In adhering to the agreement, TV4 Media's platforms, including C More, are slated to air live La Liga matches every week, offering comprehensive coverage of the league's fixtures over the specified period.

Italy - Serie A

2024-2027

Football fans in Sweden can watch Italian Serie A matches live on TV4 Sports every match week throughout the season in a deal that runs until the end of the 2025-26 season.

TV4 agreed to the current deal ahead of the 2024-25 season to allow users in Sweden to watch the likes of Napoli, Inter Milan and Juventus throughout the campaign via the subscription-based streaming platform, TV4 Sports.

More details

All Serie A matches can be streamed live on TV4 Sports in Sweden, and highlights are uploaded to the platform weekly. Regular panel shows featuring experts discussing the Italian top flight are also available to subscribers on iOS and Android devices.

AFC Champions League Elite

2024-2029

About

TV4 Play history, coverage, features

TV4 is a video-on-demand service owned and operated by TV4 AB. This platform was launched to give users a chance to follow the content aired by TV4 and its sister channels while on-the-go. Despite the appearance of C More, a sister streaming service, TV4 Play is still available for fans to stream content within Sweden’s borders.

The platform has made a name for itself thanks to the wide variety of entertainment options available in it. The shows that can be streamed on the platform go from drama, documentaries, lifestyle programs, reality shows, humor shows, food programs, humor shows, musical programs, and sports. The main difference between TV4 Play and its VOD sister platform is that TV4 comes with advertising, while the other one does not include any ads.

Speaking about sports, TV4 Play has offered the option to stream content related to athletics, football, ice hockey, sports documentaries, sports films, and winter sports. In addition to live coverage the platform has also given users a chance to follow their favorite sports via highlights.

When it comes to football, TV4 Play has streamed content and live games for La Liga, for the Italian Serie A, and the MLS. International football has also been streamed on this service, with UEFA Euro games, FIFA World Cup Qualifying matches, and friendly games featuring the Swedish National Team being available for users to follow on the go.

Users can access TV4 Play on the most popular web browsers and on mobile devices that work with the latest Android and iOS versions. Before watching any of the shows availableon the platform, users must log in to their account.